China Mobile, Google Launch Cooperation: Creating Leading Mobile Search Service in China

BEIJING, January 4, 2007 – China Mobile, the world’s largest mobile telecommunications carrier, and Google, the world’s largest search engine, announced today a cooperation to provide mobile and Internet search services in China. Together, they will provide Chinese Mobile users with world-class, high-quality mobile search products and services that will make it easier than ever before to find relevant content on the cellular phone.

Google will provide its world class search engine technology to China Mobile to enable "mobile search" on China Mobile’s Monternet WAP portal, and China Mobile users will be able to easily search Monternet and its vast content, including sports and entertainment news, ringtones, games, images, videos and novels. Users will be able to access the service via a search box or search link on Monternet’s homepage, or through a dedicated mobile search homepage on Monternet. The first-phase service has been partially put into trial operation in December, 2006 and will be launched broadly in the early part of 2007.

Wang Jianzhou, chairman of China Mobile, said: "We are delighted to be providing China Mobile users with mobile and internet search services via our cooperation with Google. Mobile search will help users access the information they need more easily and quickly. This is an important move for China Mobile’s transformation into a mobile information expert. China Mobile will unite the industry chain, rapidly enhancing the whole industry’s value. Our cooperation will not only satisfy our users’ diverse communication needs but also build a new mobile world for Chinese users to communicate freely and live comfortably. As the leader of global internet search services, Google has a strong innovative capability. China Mobile and Google are working hand-in-hand and combining our strengths to improve the development of wireless, value-added services in China."

Eric Schmidt, Chairman of the Executive Committee and Chief Executive Officer of Google, said: "Creating an enhanced mobile experience is a very important focus for Google. Our goal, when working with key industry leaders like China Mobile, is to continue to develop compelling services that provide users worldwide with access to information directly from their mobile device. The cooperation between China Mobile and Google further enhances the strong innovative attributes of both companies, creating a richer mobile user experience."

About Google

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit

About China Mobile

Established on April 20th, 2000, China Mobile is one of the largest Chinese companies listed in overseas markets. It has the largest market capitalization among all global telecommunications operators. China Mobile’s network coverage and subscriber volume rank number one in the world, has been in the rank of Fortune 500 for six continuous years, the latest rank at number 202. China Mobile is not only a profitable company, financially sound and able to generate stable cash flow, but it is also a continuously growing company with high development potential and a strong vision. Facing the future, China Mobile will adhere to its core value of "Responsibility Makes Perfection", improve its competitiveness by implementing the concept of scientific development, and strive to become the mobile information expert and a creator of word class quality.

Media Contact:

Jin Cui (China)
Google Inc.

Megan Lamb (U.S.)
Google Inc.


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